{"id":429,"date":"2014-05-07T21:28:59","date_gmt":"2014-05-07T19:28:59","guid":{"rendered":"https:\/\/www.expertise.co.at\/references\/case-study-sondermaschinen"},"modified":"2020-10-14T16:30:06","modified_gmt":"2020-10-14T14:30:06","slug":"case-study-business-developent-special-machinery","status":"publish","type":"page","link":"https:\/\/www.expertise.co.at\/en\/references\/case-study-business-developent-special-machinery","title":{"rendered":"Case stu\u00addy: busi\u00adness deve\u00adlo\u00adpent spe\u00adcial machinery"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_one_full-79ff81c021393065cee878051452f6a6\">\n.flex_column.av-av_one_full-79ff81c021393065cee878051452f6a6{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div class=\"flex_column av-av_one_full-79ff81c021393065cee878051452f6a6 av_one_full  avia-builder-el-0  el_before_av_one_half  avia-builder-el-first  first flex_column_div av-zero-column-padding  \"><section class=\"av_textblock_section av-kg9hqvxk-5073b80680e1fd08c716dc6aa1012fe2 \" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\"><div class=\"avia_textblock\" itemprop=\"text\"><h1>Case stu\u00addy: busi\u00adness deve\u00adlo\u00adpent spe\u00adcial machinery<\/h1>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ecbit-20542add089fc0c7c6704b11cda22e97\">\n.flex_column.av-ecbit-20542add089fc0c7c6704b11cda22e97{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div class=\"flex_column av-ecbit-20542add089fc0c7c6704b11cda22e97 av_one_half  avia-builder-el-2  el_after_av_one_full  el_before_av_one_half  first flex_column_div av-zero-column-padding  column-top-margin\"><section class=\"av_textblock_section av-kg9gvzcg-7417e1e1b583fd835c450781a17c4daa \" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\"><div class=\"avia_textblock\" itemprop=\"text\"><h4>Com\u00adpa\u00adny:<\/h4>\n<p>Lower\u00adaus\u00adtri\u00adan spe\u00adcia\u00adlist for metal pro\u00adces\u00adsing and spe\u00adcial machinery<\/p>\n<h4>Com\u00adpa\u00adny&nbsp;Size:<\/h4>\n<p>220 employees<\/p>\n<h4>Natu\u00adre of the con\u00adsul\u00adting project:<\/h4>\n<p>Busi\u00adness Deve\u00adlo\u00adp\u00adment for a new pro\u00adduct&nbsp;line<\/p>\n<h4>Indus\u00adtry \/ Product:<\/h4>\n<p>Engi\u00adnee\u00adring<\/p>\n<h4>Tar\u00adget market:<\/h4>\n<p>Ger\u00adma\u00adny<\/p>\n<\/div><\/section><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-bs1rh-dd2582f604ebd7b62ac4aa80c2dcdb1a\">\n.flex_column.av-bs1rh-dd2582f604ebd7b62ac4aa80c2dcdb1a{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div class=\"flex_column av-bs1rh-dd2582f604ebd7b62ac4aa80c2dcdb1a av_one_half  avia-builder-el-4  el_after_av_one_half  avia-builder-el-last  flex_column_div av-zero-column-padding  column-top-margin\"><section class=\"av_textblock_section av-kg9gvzcg-7417e1e1b583fd835c450781a17c4daa \" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\"><div class=\"avia_textblock\" itemprop=\"text\"><h4>Pro\u00adject:<\/h4>\n<p>The cli\u00adent com\u00adpa\u00adny is a medi\u00adum-sized pro\u00addu\u00adcer of pro\u00adducts that all requi\u00adre a high degree of metal pro\u00adces\u00adsing exper\u00adti\u00adse. After an ana\u00adly\u00adsis of the stra\u00adte\u00adgic busi\u00adness oppor\u00adtu\u00adni\u00adties out\u00adside of Aus\u00adtria, it was deci\u00added to focus on auto\u00admo\u00adti\u00adve sup\u00adpli\u00aders in Ger\u00adma\u00adny and offer them spe\u00adcial machi\u00adnery. This was done through back\u00adground rese\u00adarch on Tier 2 and Tier 3 sup\u00adpli\u00aders, sub\u00adse\u00adquent sel\u00adec\u00adtion and direct cont\u00adact during a field rese\u00adarch, seve\u00adral feed\u00adback loops with the com\u00adpa\u00adny in terms of mar\u00adket com\u00admu\u00adni\u00adca\u00adti\u00adon opti\u00admiza\u00adti\u00adon, trans\u00adfer of a short-list to the sales team and sup\u00adport of the manage\u00adment in the sales controlling.<\/p>\n<p>The results are firm orders and an abun\u00addance of offers in the pipe\u00adline. Now the com\u00adpa\u00adny has ear\u00adned a good repu\u00adta\u00adti\u00adon and a strong mar\u00adket posi\u00adti\u00adon in this segment.<\/p>\n<h4>Chal\u00adlenges (and their solutions):<\/h4>\n<p>The com\u00adpa\u00adny had only one Aus\u00adtri\u00adan cus\u00adto\u00admer as a refe\u00adrence. It was the\u00adr\u00ade\u00adfo\u00adre a mat\u00adter of pre\u00adsen\u00adting the tech\u00adni\u00adcal exper\u00adti\u00adse of our cli\u00adent in con\u00adjunc\u00adtion with a good com\u00admer\u00adcial pro\u00adpo\u00adsal. The first Ger\u00adman cus\u00adto\u00admer was won by com\u00adbi\u00adning a very sophisti\u00adca\u00adted tech\u00adni\u00adcal solu\u00adti\u00adon with some very attrac\u00adti\u00adve pilot cus\u00adto\u00admer conditions.<\/p>\n<h4>Cus\u00adto\u00admer bene\u00adfits \/ suc\u00adcess of the consulting:<\/h4>\n<p>Sales to Ger\u00adman cus\u00adto\u00admers, sales pipe\u00adline, mar\u00adket recognition<\/p>\n<\/div><\/section><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":749,"menu_order":4,"comment_status":"open","ping_status":"closed","template":"","meta":{"wp_typography_post_enhancements_disabled":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Case study: business developent special machinery - Expertise Home<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.expertise.co.at\/en\/references\/case-study-business-developent-special-machinery\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Case study: business developent special machinery - Expertise Home\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.expertise.co.at\/en\/references\/case-study-business-developent-special-machinery\" \/>\n<meta property=\"og:site_name\" content=\"Expertise Home\" \/>\n<meta property=\"article:modified_time\" content=\"2020-10-14T14:30:06+00:00\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.expertise.co.at\/en\/references\/case-study-business-developent-special-machinery\",\"url\":\"https:\/\/www.expertise.co.at\/en\/references\/case-study-business-developent-special-machinery\",\"name\":\"Case study: business developent special machinery - Expertise Home\",\"isPartOf\":{\"@id\":\"https:\/\/www.expertise.co.at\/en#website\"},\"datePublished\":\"2014-05-07T19:28:59+00:00\",\"dateModified\":\"2020-10-14T14:30:06+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.expertise.co.at\/en\/references\/case-study-business-developent-special-machinery#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.expertise.co.at\/en\/references\/case-study-business-developent-special-machinery\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.expertise.co.at\/en\/references\/case-study-business-developent-special-machinery#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\/\/www.expertise.co.at\/en\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Our refe\u00adren\u00adces\",\"item\":\"https:\/\/www.expertise.co.at\/en\/references\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Case stu\u00addy: busi\u00adness deve\u00adlo\u00adpent spe\u00adcial machinery\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.expertise.co.at\/en#website\",\"url\":\"https:\/\/www.expertise.co.at\/en\",\"name\":\"Expertise Home\",\"description\":\"Die Expertise von Experten\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.expertise.co.at\/en?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Case study: business developent special machinery - Expertise Home","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.expertise.co.at\/en\/references\/case-study-business-developent-special-machinery","og_locale":"en_US","og_type":"article","og_title":"Case study: business developent special machinery - Expertise Home","og_url":"https:\/\/www.expertise.co.at\/en\/references\/case-study-business-developent-special-machinery","og_site_name":"Expertise Home","article_modified_time":"2020-10-14T14:30:06+00:00","twitter_misc":{"Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.expertise.co.at\/en\/references\/case-study-business-developent-special-machinery","url":"https:\/\/www.expertise.co.at\/en\/references\/case-study-business-developent-special-machinery","name":"Case study: business developent special machinery - Expertise Home","isPartOf":{"@id":"https:\/\/www.expertise.co.at\/en#website"},"datePublished":"2014-05-07T19:28:59+00:00","dateModified":"2020-10-14T14:30:06+00:00","breadcrumb":{"@id":"https:\/\/www.expertise.co.at\/en\/references\/case-study-business-developent-special-machinery#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.expertise.co.at\/en\/references\/case-study-business-developent-special-machinery"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.expertise.co.at\/en\/references\/case-study-business-developent-special-machinery#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/www.expertise.co.at\/en"},{"@type":"ListItem","position":2,"name":"Our refe\u00adren\u00adces","item":"https:\/\/www.expertise.co.at\/en\/references"},{"@type":"ListItem","position":3,"name":"Case stu\u00addy: busi\u00adness deve\u00adlo\u00adpent spe\u00adcial machinery"}]},{"@type":"WebSite","@id":"https:\/\/www.expertise.co.at\/en#website","url":"https:\/\/www.expertise.co.at\/en","name":"Expertise Home","description":"Die Expertise von Experten","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.expertise.co.at\/en?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/www.expertise.co.at\/en\/wp-json\/wp\/v2\/pages\/429"}],"collection":[{"href":"https:\/\/www.expertise.co.at\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.expertise.co.at\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.expertise.co.at\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.expertise.co.at\/en\/wp-json\/wp\/v2\/comments?post=429"}],"version-history":[{"count":14,"href":"https:\/\/www.expertise.co.at\/en\/wp-json\/wp\/v2\/pages\/429\/revisions"}],"predecessor-version":[{"id":1803,"href":"https:\/\/www.expertise.co.at\/en\/wp-json\/wp\/v2\/pages\/429\/revisions\/1803"}],"up":[{"embeddable":true,"href":"https:\/\/www.expertise.co.at\/en\/wp-json\/wp\/v2\/pages\/749"}],"wp:attachment":[{"href":"https:\/\/www.expertise.co.at\/en\/wp-json\/wp\/v2\/media?parent=429"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}